Veriv Africa is a reliable source of real-time updates that empowers stakeholders to navigateAfrica’s intricate economic, business, and political landscape with confidence and precision. Byproviding accurate information and insights, we play a crucial role in supporting informeddecision-making and fostering growth in the region.
The logo for Veriv Africa combines a stylized map of Africa in deep green and the company’s name “Veriv Africa” in black letters. The map of Africa forms the letter “V” for Veriv, as well as a text bubble suggesting communication and dialogue.The logo uses a simple and elegant color scheme of teal and navy blue on a white background, creating a contrast and a visual impact. It reflects the company’s identity and mission well, as a data insights company that provides solutions for Africa’s challenges and opportunities.
This palette includes the base color, an accent color, and various complementary and analogous shades to create a cohesive and visually appealing combination.
The primary and secondary typeface is “Urbanist”. It has a clean and contemporary and also has a neutral and balanced appearance that can work well with different colors and backgrounds. Urbanist also has a low-contrast ratio with a high legibility that can enhance the clarity of texts across all platforms.
